Marketing to your target demographic requires connecting with them on a platform that is readily available any place and time on any device. This citation building process will help your business reach out to potential customers and engage them. For Local SEO, the local citations are a key strategy for 2013. David Daniels, a Search Engine Optimization Manager at Standing Dog Interactive in Dallas, Texas, describes how local citations are key for your 2013 Local Search Engine Optimization strategy.
Local search and mobile devices including mobile phones, tablets, laptops and any other future mobile engagement tool (probably invented by a kid whom will thrive and succeed to be the next Steve Jobs or Bill Gates) are married together for years to come. Link building, as we know it, is a dying system. Citations will be the new link in 2013.